Challenges // Creating a brand identity and messaging for a new company, Equideum Health, that needs to attract high-end technology partners and funding. Equideum creates next-gen person-centered healthcare and research networks to advance health equity and outcomes by optimizing data liquidity across enterprise and individual data silos - looking for partnerships with Microsoft, Apple, Nokia, and others.
Solutions //
• Discover & Define / understanding the blockchain marketspace for collaborative partners and opportunities
• Design / humanized the company and products to find real-world tie-in with existing platforms
• Deliver / a brand identity system, messaging, print and digital collateral, videos, and a website
• Discover & Define / understanding the blockchain marketspace for collaborative partners and opportunities
• Design / humanized the company and products to find real-world tie-in with existing platforms
• Deliver / a brand identity system, messaging, print and digital collateral, videos, and a website
Benefits // Brand messaging and sales materials drove introductions that led directly to collaborations and $1.5M in investment with Microsoft, Intel, and Oracle within 3 months of launching the brand.
Sales Materials
Brand Guide for Partners
Investor Presentations
Sales Sheets / Products
Website
Click above to see actual website
Videos
Watch the brand unfold
Helping investors to understand a new market
Events / Environmental Graphics
