Challenges
Creating a brand identity and event materials for an international healthcare conference.
Solutions
Researched the market / Delivered a brand identity system, messaging, print and digital collateral, videos, and a website.
Benefits
Introductions led to collaborations and investment with groups in Canada and Costa Rica. Event also supported lead generation for multiple collaborations over the following months.
Being educational in nature and providing opportunities for design thinking workshops around a variety of health topics, whitepapers and other materials were developed and shared with participants after the event.